BAT is innovating more fluid ways of communicating between our people on opposite sides of the world. Ahmed is one of the Information and Digital Technology team’s most central members of this process. As well as his skillset, the global nature of his role uniquely qualifies him to manage people worldwide. And if you were to join us in a similar journey, you could be in his position: “I've worked in our offices in Cairo, Dubai, Kuala Lumpur… and now I live in London. In my day job, I have teams across every different time zone, spanning from Mexico to Brazil to South Africa. From the UK to Malaysia and all the way to Australia. My team spans across the entire world.”

Making collaboration instantaneous

It’s Ahmed’s goal to make thousands of our people around the world feel as though they’re communicating in the same room. As seamless as our video conferencing and other comms technologies are, new tools are helping us converse at speeds comparable with social media. Working here, you’ll be able to collaborate in the most rapid and secure ways: “Our ‘Connected Employee’ programme is unleashing a series of platforms and capabilities that will enable us to access data with ease and simplify the user experience. It’s bringing in a lot of integration, agility and connectivity between our employees, applications and consumers. With platforms that enable instant messaging. You hear ‘agile’ being said a lot. But what does working in an agile way mean at BAT? It means speed. It means scale. And it means flexibility. It all leads to decision making at the right level, and focus on delivery.”

Data is driving our digital certainty

In Ahmed’s opinion, there’s little question about whether connecting our employees will lead to increased commercial performance. Here, you don’t lead projects on a hunch; you deliver products. You will have the tools, technologies and insights at your disposal to implement with confidence. BAT knows the technologies that are nice-to-haves and those that are truly worth exploring. And they spell very exciting times for the business moving forwards: “Data and analytics in BAT are very big right now; they will give us the insights and foresights that are important for our business. We’re looking at Cloud technologies that guarantee agility and speed. Robotics, artificial intelligence and Blockchain are areas we’re exploring too. In a game-changing move, we're even looking at wearables.”

 

 

 

 

 

 

 

BAT is innovating more fluid ways of communicating between our people on opposite sides of the world. Ahmed is one of the Information and Digital Technology team’s most central members of this process. As well as his skillset, the global nature of his role uniquely qualifies him to manage people worldwide. And if you were to join us in a similar journey, you could be in his position: “I've worked in our offices in Cairo, Dubai, Kuala Lumpur… and now I live in London. In my day job, I have teams across every different time zone, spanning from Mexico to Brazil to South Africa. From the UK to Malaysia and all the way to Australia. My team spans across the entire world.”

Making collaboration instantaneous

It’s Ahmed’s goal to make thousands of our people around the world feel as though they’re communicating in the same room. As seamless as our video conferencing and other comms technologies are, new tools are helping us converse at speeds comparable with social media. Working here, you’ll be able to collaborate in the most rapid and secure ways: “Our ‘Connected Employee’ programme is unleashing a series of platforms and capabilities that will enable us to access data with ease and simplify the user experience. It’s bringing in a lot of integration, agility and connectivity between our employees, applications and consumers. With platforms that enable instant messaging. You hear ‘agile’ being said a lot. But what does working in an agile way mean at BAT? It means speed. It means scale. And it means flexibility. It all leads to decision making at the right level, and focus on delivery.”

Data is driving our digital certainty

In Ahmed’s opinion, there’s little question about whether connecting our employees will lead to increased commercial performance. Here, you don’t lead projects on a hunch; you deliver products. You will have the tools, technologies and insights at your disposal to implement with confidence. BAT knows the technologies that are nice-to-haves and those that are truly worth exploring. And they spell very exciting times for the business moving forwards: “Data and analytics in BAT are very big right now; they will give us the insights and foresights that are important for our business. We’re looking at Cloud technologies that guarantee agility and speed. Robotics, artificial intelligence and Blockchain are areas we’re exploring too. In a game-changing move, we're even looking at wearables.”