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Job Title:  Trade Marketing Internship

Job Number:  33624

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BAT is evolving at pace - truly like no other organisation.

To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey!

BAT France IS LOOKING FOR A Route to Market Intern for 6 months

SENIORITY LEVEL: Internship

FUNCTION: Marketing

SALARY RANGE: competitive internship allowance + excellent benefits

LOCATION: Paris

ROLE POSITIONING AND OBJECTIVES

This role is part of Trade Marketing and Distribution.

Reports to: Route to market executive

Reporting Level: Manages self

Geographic Scope: Local

WHAT YOU WILL BE ACCOUNTABLE FOR

Analysis and follow up on trade activities

  • Follow and analyse the main KPIs of the business (ND, WD, volume) and provide a summary of trade activities (results on objectives)
  • Trade dashboard updates: Sell in, shares of Market, Niveaux de Distribution
  • Market analysis, portfolio & brand analysis
  • Weekly intern communication on performances and recommendations

Develop trade operations though understanding of business stakes, creating trade plans, defining field force objectives and developing tools to increase field force performance

Support Trade and Field Force teams by participating in 2021 Trade plans

Call center Management

  • Develop trade plans for a Call Center
  • Daily analysis on performances and follow up with action plan to increase effectiveness

CAN THIS BE YOUR FUTURE ROLE?

  • Have you already worked in B2B?
  • Do you have a deep understanding of B2B distribution? Are you familiar with Numeric Distribution / Weighted Distribution ?
  • Have you already worked in trade?

ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE

  • Excel & PowerPoint user at advanced levels
  • Analytical mindset with great synthetizing capacity
  • Proactive & a solution oriented
  • Project management skills, curiosity & creativity
  • Great personal skills & team worker
  • Fluent in English and French
  • BAC +4/5- Ecole de Commerce or Master in Marketing
  • 6 months previous experience in Trade marketing (Commercial terrain, équipe trade, Route to Market)

WE ARE BAT

At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at BAT.

  • Global Top Employer with 53,000 BAT people across more than 180 markets
  • Brands sold in over 200 markets, made in 44 factories in 42 countries
  • Newly established Tech Hubs building world-class capabilities for innovation in 4 strategic locations
  • Diversity leader in the Financial Times and International Women’s Day Best Practice winner
  • Seal Award winner – one of 50 most sustainable companies

BELONGING, ACHIEVING, TOGETHER

Collaboration, diversity and teamwork underpin everything we do here at BAT. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals. Come bring your difference!

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