BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!
What are the key objectives and expectations from this role?
This role plays a critical role in enabling the Western Europe Area’s talent agenda across markets by delivering consistent, high‑quality execution of the Talent Cycle, activating Diversity & Inclusion priorities, managing Early Careers programs, and shaping sourcing strategies aligned with business needs.
What is the direct impact of this role on the team or organisation?
This role connects regional frameworks with market reality, ensuring flawless deployment, inclusive practices, and strong talent pipelines - strengthening bench strength and supporting the talent readiness required for WE’s transformation.
This position requires strong coordination, partner management, agility across different market maturity levels, and the ability to simplify, organise, and deliver talent solutions at scale.
ROLE DUTIES AND ACCOUNTABILITIES
1. Talent Cycle Operations
- Support the end‑to‑end deployment of Talent Cycle activities across all Western Europe markets.
- Manage toolkits, data accuracy, dashboards, trackers, and cycle communications.
- Consolidate submissions, themes and risks to provide Area‑level insights and recommendations.
2. Diversity & Inclusion Activation
- Act as day‑to‑day coordinator for WE D&I initiatives, ensuring alignment with global/Area D&I strategy.
- Support the Inclusion Council and market D&I representatives with activation materials, events, comms, and reporting.
- Track D&I Key Performance Indicators, participation, demographics, and progress vs. commitments.
3. Early Careers (EC) & Internship Programs: Coordinate WE Early Career initiatives and consolidate internship Key Performance Indicators, feedback loops and quality of hire data to continuously improve the program
4. Sourcing Strategy Development: Analyse WE labour market trends, channels, and best practices to define sourcing approaches - especially for capability/business‑critical skill areas - by collaborating with Talent Acquisition and market HR to establish proactive sourcing pipelines
5. Data, Insights & Reporting: Prepare regular dashboards and insights for the Area LT covering talent, D&I, EC and sourcing.
EXPERIENCE, SKILLS, KNOWLEDGE
ESSENTIAL
Experience Required
- Minimum 3 years of working experience in a business focused HR function with proven market deployment experience
- Experience in working in an international company with matrix organization and experience in working with cross-functional teams
Technical / Functional / Leadership Skills Required
- Strong project management and implementation skills, preferably with experience from indirect leadership
- Data literacy and proficiency with Excel/PowerPoint; comfortable interpreting dashboards
- Organised, detail‑driven and able to manage multiple markets and cycles at once
- Demonstrated the capacity and interest to integrate the need for business results with a people-oriented approach
- Have a drive for excellence: high expectation for the quality of work, proactive in nature and comfortable to take care of ambiguity and to influence a wide array of partners
- Excellent interpersonal and listening skills
- A high level of creativity and ability to innovate
- Competent spoken and written English
Education / Professional Qualifications / Certifications Required
- Bachelor's degree in Business, Human Resources, Psychology or related field. Master’s degree is considered a plus
What we offer you?
- We offer a market leading annual performance bonus (subject to eligibility)
- Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives.
- Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
- You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills.
- We prioritise continuous improvement within a transformative environment, preparing for ongoing changes.
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
At BAT, we champion collaboration, inclusion, and partnership as the bedrock of our values. We wish to foster an environment where every individual can thrive, irrespective of factors such as gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, as well as diverse perspectives and thinking styles. We recognise that our strength lies in embracing talent from all walks of life, empowering us to develop our culture of inclusivity and better achieve our business objectives.
We view career breaks not as obstacles but as opportunities and encourage everyone, without hesitation, to apply. Through our Global Returners program, we provide support to professionals seeking to re-enter the workforce after an extended absence, be it for family care, parental leave, national service, sabbatical, or starting their own venture.
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
We take pride in being a Disability Confident Employer. If you need any reasonable adjustments or accommodations to be made during the recruitment process to support you performing at your best, please inform the recruitment partner who will be in touch should your profile be selected for the role you applied for. We are wholeheartedly committed to optimising your prospects of success by making suitable arrangements so that you may showcase your full potential.
