BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!
British American Tobacco Netherlands has an exciting opportunity for a Key Account Manager in Amstelveen
In a scenario of increasing pressure on the profit pool, driven by excise, clear value-adding plans with regards to trade investment (ROI) & margin optimization are crucial to deliver growth in the market, the KAM will provide support, guidelines, best practices, and leadership to ensure full endorsement of the plans for Netherlands. Hence, effective collaboration with the other departments within Netherlands is critical for the job holders’ success.
Your key responsibilities will include:
- Operational / Professional / Business:
- Recommend Strategy in line with company’s strategy operational plan for assigned customers
- Evaluate and drive implementation of Trade activities in key accounts, ensuring trade KPI objectives and profit targets are met or exceeded
- Assess business performance of BAT and competitors in key accounts to enhance effectiveness of developed trade activities
- Develop and implement long-term key account plans to maximise volume, profit and share performance
- Identify issues and define necessary operational changes to implement for key accounts to enhance activity results
- Define an approach for key accounts improvement with a clear understanding of their decision-making processes, strategy and expansion plans
- Identify key opportunities and issues that will affect performance in key accounts
- Management / Innovation / Relationships:
- Identify budget variances and manage key account budget ensuring efficient and effective prioritisation of marketing spent
- Contribute to end market part in two-year plan formulation through making key account resource and programme requirements
- Set strategic direction to key account and lead on required capabilities and values
- Manage direct reports through coaching, motivation, and career development
- Actively assist line manager in achieving overall Netherlands targets
- Network with internal and external stake holders to generate relevant learning for own department
- Gather and generate innovative ideas for enhancing trade activities and develop innovative approaches for key accounts
What are we looking for?
- University degree or similar gained from experience in a relevant role, FMCG experience is a bonus
- More than 5 years trade marketing experience, including key account management
- Proficient in people management and trade
- Strong segment insights and negotiation skills
- Good knowledge of software (Word, PowerPoint, Excel)
- Fluent English, Dutch native speaker or equivalent
- Strategic vision and in-depth understanding of long-term business imperatives
- Strong leadership skills and ability to motivate and coach people
- Good communication and able to maintain a high level of professionalism and confidentiality
- Drive and commitment to achieve outstanding results
What we offer you?
• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.
