BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!
British American Tobacco United Kingdomhas an exciting opportunity for a RGM Market Managerin London (Chiswick).
We’re looking for a commercial-minded professional to join our Growth Management team in the UK. In this role, you’ll be a true business partner—driving Revenue Growth Management strategy development and execution, providing critical commercial insights, and ensuring that growth activities translate into financial success across categories.
Your key responsibilities will include
- The role is responsible for RGM strategy development and execution in UK: capturing revenue growth opportunities cross-categories through variety of business initiatives and championing RGM mindset.
- Drive sustainable net revenue growth in partnership with a cross-functional team: use RGM methodology and tools to develop and influence the strategies to grow revenue and improve profit for the organization through effective management of pricing, assortment and trade investments.
- Work proactively and collaboratively across the organization and provide thoughtful insights on key business decisions. Identify risks and opportunities and support LT team in delivery of business objectives.
- Work effectively with multiple stakeholders and supporting functions to ensure the achievement of RGM program objectives. Manage projects related to data and analytics toolkit, collaborate with RGM COE to evolve RGM capabilities at BAT.
- Ensure transparent and objective financial insight is provided to support commercial decisions; these include:
o Providing pricing-related insights and perspective related to competitor activities, consumer trends and
interactions between categories and across price segments.
o Monitoring and shaping of Trade Margins working closely with end market teams. Support major relevant
initiatives such as TCI (Total Customer Investment) etc.
o Supporting the Assortment analyses and driving business-relevant recommendations on the matter.
- Support of preparation of status updates and presentation to senior stakeholders.
- Play an active role as a member of UK team, ensuring continuous improvement in all required capabilities (with emphasis on strong analytical skills) and commercial acumen for own and other team members.
What are we looking for?
- Minimum 6 years of experience in Finance, Marketing, or Consulting within FMCG, including at least 2 years in revenue growth management, sales analytics, marketing research, consumer insights, or category management.
- Proven experience leveraging BI and analytics platforms such as Power BI or Tableau to generate actionable insights and foresights.
- Solid understanding of data science and statistical analysis concepts and their application in business and marketing analytics.
- Strong analytical skills and business acumen to drive decisions, change, and innovation across commercial and marketing functions.
- Knowledge of marketing principles, strategy, and market dynamics, with the ability to provide financial insights on marketing initiatives.
- Excellent influencing, leadership, and interpersonal skills, with the ability to communicate, negotiate, and collaborate effectively across functions.
- Demonstrated ability to analyze complex data, simplify insights, and present actionable recommendations to stakeholders.
- Comfortable operating in ambiguous and fast-paced environments, proactive in problem-solving, and capable of managing multiple projects and performance metrics.
What we offer you?
- We offer a market leading annual performance bonus (subject to eligibility)
- Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
- Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
- You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
- We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
At BAT, we champion collaboration, inclusion, and partnership as the bedrock of our values. We wish to foster an environment where every individual can thrive, irrespective of factors such as gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, as well as diverse perspectives and thinking styles. We recognise that our strength lies in embracing talent from all walks of life, empowering us to develop our culture of inclusivity and better achieve our business objectives.
We view career breaks not as obstacles but as opportunities and encourage everyone, without hesitation, to apply. Through our Global Returners program, we provide support to professionals seeking to re-enter the workforce after an extended absence, be it for family care, parental leave, national service, sabbatical, or starting their own venture.
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experiencehere.
We take pride in being a Disability Confident Employer. If you need any reasonable adjustments or accommodations to be made during the recruitment process to support you performing at your best, please inform the recruitment partner who will be in touch should your profile be selected for the role you applied for. We are wholeheartedly committed to optimising your prospects of success by making suitable arrangements so that you may showcase your full potential.
