BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!
British American TobaccoSlovakia has an exciting opportunity for a Campaign Planning Managerin Bratislava!
Purposed of this role is to be a part of PRRP product introduction to markets with a vision for better tomorrow. We need game-changers. Dealmakers. Groundbreakers. If we’re going to hand these sensational new smoking alternatives to the world, we need you to be a pioneer. Someone who commits to a goal, no matter how hard, and doesn’t quit until it is achieved. A career in PRRP Products could be a chance to come up with never/be foreseen inventions. To shape a global market than hasn’t yet been conquered.
Your key responsibilities will include:
·Lead the development of cross-channel 360 campaign plans, activities, and touchpoints for all brand initiatives, with clear line of sight objectives.
·Assure consistency of consumer messaging across all passive and active touchpoints, with PRRP focus.
·Development of all campaign materials for retail outlets, preparation of primary & secondary communication and OOH and supporting B2B communication in line with legislation and brand standards
·Lead the OTIF execution of campaign plans.
·Ensure campaign results are measured and that learnings/insights are considered in development of future 360 campaign strategies and plans.
·Collaborating with external marketing agencies
·Managing team of three people and being responsible from their development
·Ensure Talent & Reward cycles are followed OTIF.
·Ensure right agile, accountable and proactive mindset within the team.
·Ensure that all administrative activities related to Managing Team (Joiner, Mover, Leaver), recruitment, performance improvement, time-off etc are performed and followed OTIF.
·Ensure that appropriate performance objectives are in place for all employees within the team and measured against targets OTIF.
·Provide timely feedback and clarity on performance standards whilst coaching and developing performance of the team.
·Encourage development of the team through 70-20-10 concept.
What are we looking for?
·At least 3 years’ experience in Marketing and/or similar roles within BAT or another FMCG organization.
·Ability to influence at several levels as well as across functions.
·Excellent networking skills and relationship building skills.
·Ability to manage multiple activities.
·Excellent written and oral communication skills.
·Fluency in English
·Experience in people management
·PC skills: MS Word, Excel, Power Point
Key Success Factors:
·Campaign plans with clear line of sight objectives and maximizing available ecosystem.
·Use of most effective touch points.
·Execution of campaigns for key missiles.
·Consistent brand messaging across all consumer platforms.
·Excellence in execution in all campaign.
·Rigorous measurement of campaigns.
What we offer you?
• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.
