BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!
British American Tobacco Zambia has an exciting opportunity for an Area Manager East Region (Luapula, Muchinga & Northern Provinces).
We are looking for an Area Manager East Region ready to shape and execute a regional marketing strategy that drives brand growth and translates corporate vision into measurable results.
Your key responsibilities will include:
- Translate the corporate strategy into a cohesive marketing strategy that drives BAT brand penetration, maximises Return On Investment, and integrates market, consumer, and customer insights across the organisation to enable effective strategy formulation.
- Regional development and implementation of a trade marketing & distribution strategy that meets objectives set for consumer and customer segments.
- Drive the implementation of the marketing strategy by identifying necessary changes in strategy and priorities during implementation while optimising effectiveness and efficiency of company’s resources.
- Drive an on-going process of marketing evaluation and innovation in order to achieve the maximum competitiveness in availability, communications, price and image.
- Manage KPIs for all Trade Marketing reps and track ongoing results.
- Manage allocated budget for all trade marketing activities in the region.
- Ensure compliance with Responsible Marketing Framework and dissemination of knowledge and learning to your team, facilitating productivity gains and continuous improvement.
What are we looking for?
- Degree in a Marketing or Business-related field.
- Certified ZAQA qualifications.
- 3-4 years’ experience in tobacco or a similar FMCG company.
- Strong operational management.
- Motivating, coaching and developing people.
- Strategic planning and proficient in Microsoft Office.
- Excellent listening, negotiation and presentation skills.
What we offer you?
- We offer a market leading annual performance bonus (subject to eligibility)
- Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
- Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
- You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
- We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
What we offer you?
• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.