BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!
Purpose
Lead all communications and ESG strategies for Pakistan Tobacco Company (PTC) in Legal & CORA. This role builds PTC’s narrative or equivalent experience, aligns with business goals, manages risk, and encourages relationships with media, collaborators, and regulatory bodies.
Key Accountabilities
Strategic Contribution
- Be a key member of the Legal & CORA Team, crafting and implementing the internal and external communication strategies of PTC.
- Lead the development of key publications, including the PTC Annual Report and other business-required reports.
- Serve as the Custodian of the ESG agenda, leading and coordinating all ESG-related activities within the Legal & CORA remit.
- Drive alignment and coordination with the Area Comms team, ensuring consistent messaging and strategic direction.
Operational Management
- Monitor policy and regulatory trends, proactively identifying implications for PTC and developing robust comms strategies accordingly.
- Develop and put into action rolling communications plans with key collaborators within the organization.
- Partner with Legal & CORA sub-functions to minimize reputational risks through effective communication and governance of ESG initiatives.
- Identify legislative or governmental threats/opportunities and implement mitigation or advocacy plans.
- Commission and manage research projects through external agencies based on evolving business needs.
- Work with external media partners ensuring that PTC narrative is effectively communicated.
People Leadership
- Manage third-party resources responsible for delivering ESG and internal communications, ensuring high-quality and timely execution.
- Coordinate and manage media and communications agencies engaged to support business initiatives.
Collaborator Engagement
- Develop and nurture positive relationships with collaborators by delivering effective and influential communication strategies.
- Conduct collaborator mapping and classification to prioritize engagement and ensure targeted communication.
- Lead the development and implementation of government collaborator engagement strategies, including relationship planning and execution.
- Provide expert counsel to internal teams on ESG and communications matters, including active participation in engagements when needed.
Innovation and Continuous Improvement
- Champion a culture of innovation across Legal & CORA, encouraging cross-functional and external knowledge sharing to continuously evolve the function’s impact.
- Review global and local standard processes to improve efficiency, effectiveness, and creativity in communication and ESG practices.
Key Success Measures
- Timely and high-quality execution of communication deliverables (e.g., Annual Report, internal comms)
- Measurable progress on ESG agenda and customer perception
- Proactive media management and improved corporate reputation
- Strong engagement and alignment with Area Comms and internal collaborators
- Effective collaborator relationships and issue management outcomes
Skills & Experience
- 3 - 5 years of professional experience in corporate communications, public affairs, ESG, or external relations, ideally in a regulated or multinational environment
- Demonstrated success in media relations, collaborating with various parties, and managing crisis communication
- Strong understanding of ESG frameworks, sustainability reporting, and regulatory trends
- Proven track record in analyzing policies, planning effectively, and managing risks
- Excellent verbal and written communication skills, with the ability to distill complex information into clear narratives
- Ability to influence senior collaborators and build positive relationships across functions and geographies
- Experience in managing third-party agencies and contractors
BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.
To accomplish our ambition, we are seeking colleagues who are prepared to join us on this journey! Tomorrow can’t wait, let’s craft it together!
What we offer you?
• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.
