Lahore, Pakistan
Our team put consumers first delivering on our mission to build A Better Tomorrow™. Our integrated teams focus on commercial value, consumer experience, digital growth and business solutions. We revolutionise BAT for the connected consumer, accelerating the astonishing pace at which we’re already innovating through technology, digital solutions, business processes and services delivery.
At BAT, we’re committed to more than just jobs, we’re dedicated to purposeful careers - It's one of the many reasons we have been named as a Global Top Employer for the eighth consecutive year.
We believe that Leadership shouldn’t be confined to titles. It’s a mindset and through our leading Learning and Development programmes, you’ll continuously develop your skills and experience. With our unwavering support, you’ll work in cross functional teams connecting with industry leaders and expanding your professional network.
Join us at BAT, where purpose meets possibility, and your career story unfolds.
Building a Smokeless World is no small feat—it’s fueled by the collective efforts of talented individuals, each bringing their unique perspective. This is the most innovative chapter in BAT’s history, and you can help shape it.
BAT is evolving at pace into a global multi-category business. With products like VELO, VUSE and GLO we are on a mission to decrease the health impact of our industry.
To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey!
BAT IS LOOKING FOR A BRAND SERVICES EXECUTIVE
SENIORITY LEVEL: Brand Development Associate (G33)
FUNCTION: Brand Marketing
LOCATION: GBS Pakistan for APMEA NORTH
ROLE POSITIONING AND OBJECTIVES
Brand Development Associate is primarily responsible is to lead projects and establishing on-time completion of deliverables for the specific projects for APMEA North. Brand Development Associate needs to ensure effective delivery of assigned new product initiatives by working closely with category team and cross functional team under the leadership of Brand Development Manager. The individual should have the learning agility of acquiring knowledge about brand management and product management for all SMP projects. The individual should be able to understand the brief pertaining to commercial plans and build connection on how it will impact the new projects launched. The individual is also required to be able to inspire trust, create vision and have potential to keep synergy within team and other stakeholders across
Key success factors include:
Reports to: Brand Development Manager (G35) - GBS
Reporting Level: 1
Geographic Scope: APMEA NORTH
Travel: N/A
WHAT YOU WILL BE ACCOUNTABLE FOR
ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE
Experience Required
Technical / Functional / Leadership Skills Required
Education / Qualifications / Certifications Required
Beneficial:
Working Relationships:
WE ARE BAT
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.
At BAT, our values show us the way to bring our purpose to life. Serving as our compass, they navigate every aspect of our path towards A Better Tomorrow™ defining how we innovate, grow, and achieve success while setting high standards for individual achievement and collective progress. Rooted in integrity and collaboration, they empower us as pioneers of change in a world that never stands still ensuring we shape BAT's legacy with confidence and purpose.
At BAT, we’re committed to more than just jobs, we’re dedicated to purposeful careers.
We believe that everyone has a place in our organisation. Whether you are seeking mentorship, diversifying your experience through international assignments or embracing innovative work methods, we’re here to propel your career aspirations and unleash your full potential.
We believe in you.
Join us at BAT, where purpose meets possibility, and your career story unfolds.
“As a dynamic organisation, BAT’s environment encourages us to challenge the status quo, continue to improve, grow and lead change. In DBS, we are now on an exciting journey to optimisation and automation, and I’m proud to be part of the transformation as we build A Better Tomorrow™”
At our core, we understand your best work happens when you feel fully supported. Our meticulously
designed reward and benefits package are shaped to acknowledge your contributions and to magnify
your impact. As you grow, so do we.
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