Trade Marketing Representative

BAT is evolving at pace - truly like no other organisation.

To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey!

SENIORITY LEVEL: non-management

FUNCTION: Marketing

SALARY RANGE: Competitive salary + excellent benefits + market leading bonus

LOCATION: Flexible location

ROLE POSITIONING AND OBJECTIVES

We build distinctive brands that excite our consumers and satisfy their needs in a highly complex and competitive retail environment. Our trade

marketing account representatives manage the tobacco business for a collection of accounts in a geographical area, implementing corporate plans,

negotiating strategies and meeting business objectives.

Join us and you’ll act as a strategic partner to retailers, giving them expert advice and knowledge on products, pricing and a variety of other areas.

Show us you’ve got what it takes to succeed, and you’ll find plenty of challenge, opportunity, and the support you need. As well as fantastic

benefits, we’ll invest in your learning and development and give you continuous feedback and coaching to help you meet your full potential.

WHAT YOU WILL BE ACCOUNTABLE FOR

• Own performance across your territory and maintain strong retailer relationships.
• Plan visits, go to retailers, build strong business relationships, answer their questions, issues and concerns, and monitor contract
• compliance.
• Implement cycle and regional/district activities to achieve national, regional, and area -level objectives.
• Meet market demand for our products by maintaining inventory levels and hitting brand distribution targets.
• Work on special projects with a team of trade marketing account representatives.

ESSENTIAL EXPERIENCE, SKILLS, AND KNOWLEDGE

• You’ll be a graduate or equivalent in marketing, business, or a related field, with excellent sales, marketing and negotiation skills.
• You also have a valid driver’s license.
• With the drive to work independently and focus on results, you’ll be a strategic thinker with strong business acumen.
• Most of all, you’ll be a proven leader with the ability to create close working relationships with a wide variety of trade partners.
• Desirable Requirements:
• You’ll be travelling extensively across your territory to meet a wide variety of trade partners, so you’ll need to be prepared to spend a lot of time on the road.

WE ARE BAT

At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at BAT.

• Global Top Employer with 53,000 BAT people across more than 180 markets
• Brands sold in over 200 markets, made in 44 factories in 42 countries
• Newly established Tech Hubs building world-class capabilities for innovation in 4 strategic locations
• Diversity leader in the Financial Times and International Women’s Day Best Practice winner
• Seal Award winner – one of 50 most sustainable companies

BELONGING, ACHIEVING, TOGETHER

Collaboration, diversity and teamwork underpin everything we do here at BAT. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals. Come bring your difference!