BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!
British American TobaccoDenmark has an exciting opportunity for a Customer Experience Executive in Copenhagen
We believe our customers are our most important brand towards consumers, and we need to nurture this relationship by dedicating the right tools, infrastructure and resources. As Activation Development Executive, you will be responsible for running our Retail and Entertainment engagement platforms, online and offline, aiming to enhance customer knowledge of our products and love for our brands while elevating our business KPIs through our comprehensive Customer Loyalty Program.
BAT Denmark is a leading multi-category consumer goods business with a purpose to build A Better Tomorrow by offering a greater choice of enjoyable products for consumers. This transformation is driven by global brands like VELO, LYFT and VUSE, which play a key role in providing reduced-risk alternatives to traditional cigarettes. In a highly regulated environment, customer engagement is key to sustain our business competitiveness. In return, you should expect excellent career and personal development opportunities as well as an inclusive and fun working environment.
Your key responsibilities will include:
- Customer Loyalty Program Management: Guaranteeing the attractiveness of the program, by on-going revisiting the loyalty rules, rewarding catalogue and online activities engagement rates while delivering the right connect to business objectives.
- Support Team alignment: Effectively collaborate with Customer Loyalty Program support team in Pakistan, making sure there is clarity on the priorities and the operation of the loyalty online platform runs smoothly.
- Internal Stakeholder Relationship: Being the voice of customer engagement needs, and creatively navigate potential internal restrictions, being legal, tax or account contract relationship related.
- Entertainment Staff Engagement: Adapt the Loyalty Program to Entertainment staff needs by ensuring a fitforpurpose platform and engagement plan, online and offline, supported by clear communication and effective customer education to drive adoption and performance.
What are we looking for?
- Master's degree in Marketing, Business Administration or related field
- Ideally you have experience with at least one or two of the three fields: Activation, Sales or Loyalty as well as experience with project management.
- A strong communicator able to engage with different layers of organization and retail/ entertainment channel staff
- Strong interpersonal skills
- Creative, innovative and solution-driven mindset
- Strong commercial and analytical acumen i.e. measuring KPIs and budget management
- Fluent in English and Danish
What we offer you?
- We offer a market leading annual performance bonus (subject to eligibility)
- Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
- Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
- You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
- We prioritise continuous improvement within a transformative environment, preparing for ongoing changes.
WHY JOIN BAT?
We strive to contribute to our journey towards a Better Tomorrow™ as set out in our Omni report available on our global website.
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.
