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BAT is evolving at pace into a global multi-category business. With products like VELO, VUSE and GLO we are on a mission to decrease the health impact of our industry
To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey!
British American Tobacco Iberia has an exciting opportunity for a Marketing Intern in Madrid
These roles are part of the Marketing team and this experience will prepare you to work within a dynamic team and to develop practical skills in an excellent working and multinational environment.
As an intern in the Events & Entertainment (E&E) team at BAT Iberia, you will be part of a dynamic and creative environment where brand experiences come to life. This internship offers a unique opportunity to gain hands-on experience in the planning and execution of high-impact events, sponsorships, and activations that connect with consumers in meaningful ways. The role focuses on supporting the team in the planning and execution of events and sponsorships, driving brand activations within the summer festivals, owned events and HoReCa (Hotels, Restaurants, Cafés) channels, and ensuring alignment with the rest of the teams to enhance activation impact and deliver a seamless omnichannel strategy.
Your key responsibilities will include:
- Support the coordination and execution of events and sponsorship initiatives across Iberia.
- Collaborate with the Digital team to ensure alignment and maximize the impact of omnichannel strategies.
- Manage relationships with external agencies and vendors to ensure timely and high-quality delivery of projects.
- Assist in budget tracking and cost control for events and activations.
- Prepare and analyse sales reports and KPIs related to each event or activation.
- Support the coordination, uniforms and supervision of event staff and brand ambassadors.
- Help manage logistics, supplier coordination, and on-site support for events and activations.
- Contribute to post-event analysis and reporting to measure effectiveness and identify areas for improvement.
What are we looking for?
- University Degree in Marketing, Business or similar.
- Master’s degree in marketing, digital marketing, MBA or similar would be a plus.
- Previous internship in marketing departments is also valuable.
- Fluent English and Spanish mother tongue.
- High Knowledge of Microsoft office (Excel, PowerPoint, Word).
- Strong analytical skills.
- High effective in planning and organization.
- Acknowledged and proven proactivity and ownership.
- Acknowledged and proven oral and written communication skills.
- Project Management Skills.
- Ability to multitask and influence others.
- Team player and Strong interpersonal skills.
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.
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