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Partnership Specialist

Vienna, Austria

Contract Type Permanent
Career Level Non-management
Functions Marketing
Salary Range Competitive salary
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Why Marketing? Overview

Why Marketing?

We are impactful storytellers who push boundaries and find innovative ways to connect and interact with our customers. We sell our brands in more than 150 markets worldwide, many of which are strictly regulated. At the same time, the rise of Smokeless Products means we're operating in a rapidly shifting landscape and its these factors that present the type of challenges we thrive on. We use emerging technologies and complex data to drive innovation. From brand and strategy through e-commerce to trade marketing.

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Why BAT?

At BAT, we’re committed to more than just jobs, we’re dedicated to purposeful careers - It's one of the many reasons we have been named as a Global Top Employer for the eighth consecutive year.

We believe that Leadership shouldn’t be confined to titles. It’s a mindset and through our leading Learning and Development programmes, you’ll continuously develop your skills and experience. With our unwavering support, you’ll work in cross functional teams connecting with industry leaders and expanding your professional network.

Join us at BAT, where purpose meets possibility, and your career story unfolds.

A Better Tomorrow

Building a Smokeless World is no small feat—it’s fueled by the collective efforts of talented individuals, each bringing their unique perspective. This is the most innovative chapter in BAT’s history, and you can help shape it.

Strategy and Purpose Brand and Innovation

Partnership Specialist

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.

To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

British American Tobacco Austria has an exciting opportunity for a Partnership Specialist in Vienna.

We are looking for energetic, proactive individuals with a strong can-do attitude, a love for bringing events to life, and a passion for social media and storytelling.If you’re excited by the prospect of contributing to a dynamic,innovative team in a ground-breaking industry, we’d love to hear from you!

Your key responsibilities will include:

Event & Partnership Coordination

  • Support the planning, coordination, and execution of partnerships, events, and brand activations working together with internal teams and external agencies.  Ensure activities are delivered in line with agreed marketing plans, partnership frameworks, timelines, and promotional objectives

Partnership and D2C promotion support 

  • Support the operational management of existing HoReCa and events
  • Assist with partner negotiations, contract administration, and activation planning
  • Support the one-on-one initiatives in retail and events to ensure alignment, smooth execution, and positive relationships with consumers  
  • Support day-to-day partner communication before, during, and after campaigns and promotions  

Promotion & Activation Support

  • Support the development and implementation of promotional plans for partnerships and events across owned and partner channels  
  • Coordinate promotional assets such as toolkits, visuals, messaging, and event calendars
  • Assist in co-branded promotions and visibility initiatives within the HoReCa and events environment
  • Contribute ideas to enhance brand visibility, guest engagement, and commercial impact

Social Media & Digital Support

  • Support social media promotion of events, activations, and partnerships in collaboration with the social media executive
  • Assist in creating and coordinating content such as announcements, partner highlights, live event coverage, and post-event recaps
  • Support scheduling and publishing of content across relevant social platforms
  • Monitor basic performance metrics (reach, engagement) and contribute insights for optimization

ROI Tracking & Performance Support

  • Support the tracking and reporting of return on investment (ROI) for partnerships and events. Collect data, feedback, and insights to support performance analysis and future optimization.

Stakeholder & Agency Coordination

  • Work closely with internal collaborators and outside partners to ensure smooth execution of events and activations.   Act as a reliable operational point of contact while ensuring adherence to brand, legal, and regulatory guidelines.

On-ground Event ExecutiProvide hands-on support for the logistical and operational delivery of gatherings and promotional initiatives. Ensure set-ups, materials, promotional visibility, and on-site execution meet brand standards and agreed plans. 

Reporting & Performance Insights

  • Collect post-event data, partner feedback, and execution insights, contributing to performance reports and learnings that support continuous improvement of partnerships and activations.
  • Track results, contributing to performance reports and insights that support optimization and continuous improvement of partnerships and activations.

What are we looking for?

Partnership, Events & Promotion Experience

  • 1–2 years of experience in partnerships, events, trade marketing, brand activation, or related fields
  • Exposure to HoReCa, entertainment, FMCG, or lifestyle brands is highly desirable

D2C Promotion

  • Demonstrated experience supporting 121 activities in retail or events preferably in FMCG 

Social Media & Digital Promotion Experience

  • Familiarity with planning, scheduling, or coordinating content across social platforms (e.g, Instagram, Facebook)
  • Basic understanding of social media indicators like reach and engagement and how social supports overall campaign visibility  

Coordination & Relationship Skills

  • Strong interpersonal and communicationskills
  • Ability to collaborate effectively in coordination with internal units, agencies, and external partners in a structured execution role
  • Confident in managing multiple partners while maintaining a professional and customer-focused approach

Organizational & Project Management Skills

  • Highlyorganized and diligent
  • Able to manage multiple tasks, timelines, partner requests, and promotional results in a fast-paced environment
  • Comfortable working with checklists, timelines, and reporting tools

Educational Background

  • Bachelor’s degree or equivalent experience in Marketing, Event Management, Business, Communications, or a related field

Language Requirements

  • Native German and fluent English skills

What we offer you?

Startup Mentality in a Global Corporate  

  • Join us at BAT as we lead a transformative journey in the FMCG industry, committed to creating A Better Tomorrow. We’re on a mission to reduce the health impact of our products by offering consumers a wider range of enjoyable and lower-risk options. Here, you’ll experience the agility and ownership of a Viennese startup within the framework of a global corporate, giving you the freedom to bring your ideas to life in an environment that values innovation and collaboration. 

Prime Office Location in Vienna & Flexible Work Options  

  • Work from our stunning Vienna office, located just steps from Stadtpark and a short stroll to St. Stephen’s Cathedral. Prefer working from home? No problem. You can enjoy up to 40% remote work, allowing you to balance productivity with lifestyle, whether you’re at home or anywhere in Austria.

Focused on Your Growth  

  • At BAT, we prioritize your development. Through structured career conversations, we provide personalized support tailored to your aspirations and life situation, ensuring you’re equipped to reach your career goals. We believe in nurturing talent, and your growth is our commitment. 

Competitive Salary & Benefits  

  • We offer a competitive salary. Beyond that, enjoy flexible work hours and a host of benefits including an annual variable bonus, monthly SODEXO vouchers, public transport pass, fresh fruits, free coffee, and more.  

WHY JOIN BAT?

We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).

Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.

If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.

Apply Now

Values

At BAT, our values show us the way to bring our purpose to life. Serving as our compass, they navigate every aspect of our path towards A Better Tomorrow™ defining how we innovate, grow, and achieve success while setting high standards for individual achievement and collective progress. Rooted in integrity and collaboration, they empower us as pioneers of change in a world that never stands still ensuring we shape BAT's legacy with confidence and purpose.

Colorful circular design with the text 'WE ARE REYNOLDS' in the center
  • Truly inclusive
  • Do the right thing
  • Love for our consumer
  • Passion to win
  • Empowered through trust
  • Stronger together
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Take Control of Your Future with BAT

At BAT, we’re committed to more than just jobs, we’re dedicated to purposeful careers.

We believe that everyone has a place in our organisation. Whether you are seeking mentorship, diversifying your experience through international assignments or embracing innovative work methods, we’re here to propel your career aspirations and unleash your full potential.

We believe in you.
Join us at BAT, where purpose meets possibility, and your career story unfolds.

Employee Image

“A fast pace and an international environment are what I love about working here. You get the chance to rotate within functions - and I've brought my passion for sustainability to Omni-Channel Deployment where I deliver a seamless consumer experience by ensuring unified deployments across all touchpoints, including E&E, Retail, and Digital platforms.”

Benefits

At our core, we understand your best work happens when you feel fully supported. Our meticulously
designed reward and benefits package are shaped to acknowledge your contributions and to magnify
your impact. As you grow, so do we.

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Social Wellbeing

Wellbeing is better when it’s shared. Benefits that foster a sense of community and connection among employees. The more time we make to give back and share what it means to live well with the communities around us, the closer we’ll be to them. We encourage positive social interactions inside and outside BAT, enhance collaboration, and create a supportive work environment where employees feel valued and connected.

Emotional Wellbeing

Balancing work and life to help you recharge and stay resilient. Benefits and initiatives that are designed to bolster our employees' mental health. At BAT we're fostering a culture of to help our employees to better manage life’s pressures and build resilience, no matter what life throws your way.

Physical Wellbeing

Good health is the cornerstone that allows everything else in our lives to align. Benefits that support our employees' physical health, expand coverage where needed it and promote healthy lifestyles, reducing stress and boosting overall energy and productivity.

Financial Wellbeing

Peace of mind is priceless, but it shouldn’t cost the earth. Benefits and initiatives designed to assist you in achieving financial stability and security, empowering you to make well informed financial decisions, alleviate financial stress, and enhance your short and long-term prospects.

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