BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.
To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!
ROLE SUMMARY
The Data & Insights Executive is responsible for ensuring accurate data, analysis & research output delivery to enable and support the Area Multi-category Insights Group Manager to deliver actionable insights to the business.
ACCOUNTABILITIES
- Lead the delivery of fundamental consumer Insights platforms and provide timely updates to the business.
- Ensure that consumer data information is available and up to date to meet company business needs and oversee maintenance of data sources.
- Lead multi category foresights projects, driving actionable insights to the business.
- Conduct ad hoc analysis and generate insights that guide commercial and strategic decision-making.
- Translate data and research into compelling narratives and actionable recommendations
- Working closely with internal stakeholders to keep abreast of core business priorities & questions. Translate business needs into sharp research brief with clear objectives & meaningful research action standards.
- Manage external agencies for the execution of consumer research projects and syndicated studies ensuring on-time - in full delivery of outputs at defined quality standard that deliver to initial scope and business objectives.
- Continuously improve processes, methodologies, and reporting tools for greater impact.
- Identify ideal methodology and provide oversight on the data collection process, analytic work plan and narrative framework to ensure actionable insights are generated to support business needs.
- Overlay data & information onto business questions to generate impactful insights & foresights. Convey analysis and actionable recommendations via concise presentations and written reports to internal stakeholders.
EXPERIENCE, SKILLS, KNOWLEDGE
- 3-5 years of experience in data analytics, preferably within a marketing environment
- Strong analytical skills, with the ability to interpret complex data
- Experience running marketing research projects preferred
What we offer you?
- We offer a market leading annual performance bonus (subject to eligibility)
- Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
- Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
- You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
- We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.